Category: CPG Brand Consulting

Sustainability in CPG Manufacturing: Creating Eco-Friendly Products

Sustainability is no longer a buzzword but a fundamental principle that is transforming CPG manufacturing. As consumers become more eco-conscious, CPG companies are under increasing pressure to adopt environmentally responsible practices throughout their manufacturing processes. In this section,  Lauren Plunk  will explore how sustainability is driving innovation in CPG manufacturing. Reducing Environmental Footprints CPG manufacturers […]

The Future of CPG Branding: Trends and Innovations

1. Introduction The consumer packaged goods (CPG) industry is undergoing a significant transformation, driven by changing consumer preferences, technology advancements, and sustainability concerns. In this article, Lauren Plunk will explore the future of CPG branding, delving into the emerging trends and innovations shaping the industry. From personalized experiences to eco-friendly packaging, CPG companies are adapting […]